{"id":44310,"date":"2026-04-28T01:23:41","date_gmt":"2026-04-27T17:23:41","guid":{"rendered":"https:\/\/incit.org\/?p=44310"},"modified":"2026-04-28T01:46:43","modified_gmt":"2026-04-27T17:46:43","slug":"why-industrial-start-ups-lose-deals-they-should-win","status":"publish","type":"post","link":"https:\/\/incit.org\/ko\/thought-leadership\/why-industrial-start-ups-lose-deals-they-should-win\/","title":{"rendered":"\uc0b0\uc5c5 \uc2a4\ud0c0\ud2b8\uc5c5\uc774 \ub530\ub0b4\uc57c \ud560 \uacc4\uc57d\uc744 \ub193\uce58\ub294 \uc774\uc720\ub294 \ubb34\uc5c7\uc77c\uae4c\uc694?"},"content":{"rendered":"<h2><b><span data-contrast=\"auto\">\uc0b0\uc5c5 \uc2a4\ud0c0\ud2b8\uc5c5\uc774 \ub530\ub0b4\uc57c \ud560 \uacc4\uc57d\uc744 \ub193\uce58\ub294 \uc774\uc720\ub294 \ubb34\uc5c7\uc77c\uae4c\uc694?<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">\uc2a4\ub9c8\ud2b8 \ud329\ud1a0\ub9ac \ubd84\uc11d \uc2a4\ud0c0\ud2b8\uc5c5\uc774 \uc2dc\ub4dc \ud22c\uc790\ub97c \uc720\uce58\ud560 \ub54c\ucbe4\uc774\uba74, \ub300\uac1c \uc5b4\ub835\uac8c \uc5bb\uc740 \ub099\uad00\uc801\uc778 \ubd84\uc704\uae30\uac00 \uac10\ub3d5\ub2c8\ub2e4. \uc81c\ud488\uc740 \uc81c\ub300\ub85c \uc791\ub3d9\ud558\uace0, \uc2dc\ubc94 \uc6b4\uc601\ub3c4 \uc131\uacf5\uc801\uc774\uc5c8\uc73c\uba70, \ub9c8\uce68\ub0b4 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \uc704\ud55c \ucda9\ubd84\ud55c \uae30\ubc18\uc744 \ub9c8\ub828\ud588\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \uadf8\ub4e4\uc740 \uc131\uacf5 \uc0ac\ub840 \uc5f0\uad6c \uc790\ub8cc\ub97c \ub4e4\uace0 \uc81c\uc870\uc5c5\uccb4\ub4e4\uc744 \ucc3e\uc544\ub2e4\ub2c8\uae30 \uc2dc\uc791\ud569\ub2c8\ub2e4. \ucc98\uc74c\uc5d0\ub294 \ubbf8\ud305\uc774 \uc131\uc0ac\ub418\uace0 \ud6c4\uc18d \uc870\uce58\ub3c4 \uc774\ub8e8\uc5b4\uc9c0\uc9c0\ub9cc, \uadf8 \ud6c4\ub85c\ub294 \uba87 \uc8fc\uac00 \uba87 \ub2ec\ub85c \ub298\uc5b4\ub0a9\ub2c8\ub2e4. \ub9c8\uce68\ub0b4 \ub2f5\uc7a5\uc774 \uc654\uc744 \ub54c, \uadf8\ub4e4\uc740 \uc608\uc0c1\ud588\ub358 \uac83\uacfc \ub2e4\ub974\ub2e4\uace0 \ub9d0\ud569\ub2c8\ub2e4. \uc54c\uace0 \ubcf4\ub2c8 \uadf8\ub4e4\uc740 \ub300\uaddc\ubaa8 ERP \uc2dc\uc2a4\ud15c \uad6c\ucd95(AI \uac1c\ud3b8)\uc744 \ub9c9 \uc644\ub8cc\ud588\uace0, \uadf8 \uc5ec\ud30c\uc5d0 \uc544\uc9c1 \uc801\uc751 \uc911\uc774\uc5c8\ub358 \uac83\uc785\ub2c8\ub2e4.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uc774\uac83\uc774 \ubc14\ub85c \uc0b0\uc5c5 B2B \uc601\uc5c5 \ucd08\uae30 \ub2e8\uacc4\uc5d0\uc11c \ud754\ud788 \ubc1c\uc0dd\ud558\ub294 \uc870\uc6a9\ud558\uc9c0\ub9cc \ub048\uc9c8\uae34 \uc88c\uc808\uac10\uc785\ub2c8\ub2e4. \uc81c\ud488\uc740 \uc644\ubcbd\ud560 \uc218 \uc788\uace0, \uace0\uac1d\ub3c4 \uc644\ubcbd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc2dc\uae30\uac00 \ub2e8 \ud55c \ubd84\uae30\ub9cc \uc5b4\uae0b\ub098\ub3c4 \uc591\uce21 \ubaa8\ub450 \uc774\uc720\ub97c \uc81c\ub300\ub85c \uc774\ud574\ud558\uc9c0 \ubabb\ud55c \ucc44 \uac70\ub798\uac00 \ubb34\uc0b0\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uc2a4\ud0c0\ud2b8\uc5c5\uc740 \uc2e4\uc81c\ub85c \uc5f4\ub824 \uc788\uc9c0\ub3c4 \uc54a\uc558\ub358 \uae30\ud68c\ub97c \ucad3\ub290\ub77c \uba87 \ub2ec\uc529 \uc2dc\uac04\uc744 \ud5c8\ube44\ud558\uace0, \uc81c\uc870\uc5c5\uccb4\ub294 \uc6b4\uc601 \uc77c\uc815\uc0c1 \uc801\uc808\ud558\uc9c0 \uc54a\uc740 \uc2dc\uc810\uc5d0 \ub17c\uc758\uac00 \uc774\ub8e8\uc5b4\uc84c\ub2e4\ub294 \uc774\uc720\ub9cc\uc73c\ub85c \uc758\ubbf8 \uc788\ub294 \ubcc0\ud654\ub97c \uac00\uc838\uc62c \uc218 \uc788\uc5c8\ub358 \uc194\ub8e8\uc158\uc744 \ub193\uce58\uace4 \ud569\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">\uc775\uc219\ud55c \ud1b5\uc99d\uc758 \uadfc\ubcf8 \uc6d0\uc778\uc774 \ub418\ub294 \uad6c\uc870\uc801 \ubb38\uc81c<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">\uc774\ub7ec\ud55c \ubd88\uc77c\uce58\ub294 \uc6b0\uc5f0\uc774 \uc544\ub2d9\ub2c8\ub2e4. \uc774\ub294 \uc0b0\uc5c5 \ubcc0\ud601\uc774 \uc5ed\uc0ac\uc801\uc73c\ub85c \uc9c4\ud589\ub418\uc5b4 \uc628 \ubc29\uc2dd\uc5d0 \ub0b4\uc7ac\ub41c \uad6c\uc870\uc801 \uaca9\ucc28\ub97c \ubc18\uc601\ud569\ub2c8\ub2e4. \uc81c\uc870\uc5c5\uccb4\ub4e4\uc740 \uc77c\ubc18\uc801\uc73c\ub85c \uc790\ubcf8 \uc21c\ud658, \ub9ac\ub354\uc2ed \ubcc0\ud654, \uacbd\uc7c1 \uc555\ub825 \ub610\ub294 \uaddc\uc81c \ubcc0\ud654\uc5d0 \uc758\ud574 \uc8fc\ub3c4\ub418\ub294 \ube44\uc120\ud615\uc801\uc778 \ubcc0\ud601 \uacfc\uc815\uc744 \uac70\uce69\ub2c8\ub2e4. 1\ubd84\uae30\uc5d0 &quot;\uc900\ube44\ub418\uc9c0 \uc54a\uc558\ub358&quot; \uae30\uc5c5\uc774 3\ubd84\uae30\uc5d0\ub294 \ubcc0\ud601\uc744 \uc2dc\uae09\ud788 \ucd94\uc9c4\ud574\uc57c \ud558\ub294 \uc0c1\ud669\uc5d0 \ub193\uc77c \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc194\ub8e8\uc158 \uc81c\uacf5\uc5c5\uccb4\ub294 \uc774\ub7ec\ud55c \ubcc0\ud654\uac00 \uc5b8\uc81c \ubc1c\uc0dd\ud558\ub294\uc9c0 \uc815\ud655\ud788 \uc608\uce21\ud560 \uc218 \uc788\ub294 \ud655\uc2e4\ud55c \uc2e0\ud638\uac00 \uc5c6\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ud55c\ud3b8, \uc81c\uc870\uc5c5 \ubd80\ubb38\uc758 \uc870\ub2ec\uc740 \uae30\uc5c5 \uae30\uc220 \ubd84\uc57c\uc5d0\uc11c \uac00\uc7a5 \uae34 \ud310\ub9e4 \uc8fc\uae30\ub97c \ubcf4\uc774\ub294 \ubd84\uc57c \uc911 \ud558\ub098\uc785\ub2c8\ub2e4. \uc5f0\uad6c \uacb0\uacfc\uc5d0 \ub530\ub974\uba74\u00a0<\/span><a href=\"http:\/\/focus-digital.co\/average-sales-cycle-length-by-industry\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\ud3ec\ucee4\uc2a4 \ub514\uc9c0\ud138<\/span><\/a><span data-contrast=\"auto\">\u00a0\ub370\uc774\ud130\ubca0\uc774\uc2a4\uc5d0 \uc800\uc7a5\ub41c \uc7a0\uc7ac \uace0\uac1d\uc744 \uc815\uc2dd \uace0\uac1d\uc73c\ub85c \uc804\ud658\ud558\ub294 \ub370 \uac78\ub9ac\ub294 \ud3c9\uade0 \uc2dc\uac04\uc740 \ub2e4\uc74c\uacfc \uac19\ub2e4\ub294 \uac83\uc744 \ubc1c\uacac\ud588\uc2b5\ub2c8\ub2e4.\u00a0<\/span><b><span data-contrast=\"auto\">130\uc77c<\/span><\/b><span data-contrast=\"auto\">.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ud558\uc9c0\ub9cc \uadf8\uac8c \uc804\ubd80\ub294 \uc544\ub2d9\ub2c8\ub2e4. \uad6c\ub9e4 \uacfc\uc815\uc740 \ud6e8\uc52c \ub354 \uc77c\ucc0d \uc2dc\uc791\ub429\ub2c8\ub2e4. \uc5d0 \ub530\ub974\uba74\u00a0<\/span><a href=\"https:\/\/info.dentsu.com\/b2b-superpowers-index-2024?utm_source=dentsu&amp;utm_medium=website&amp;utm_term=insights&amp;utm_content=B2B+Superpowers&amp;utm_campaign=2024+dentsu+EMEA+UK+B2B+Superpowers\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">\ub374\uce20<\/span><\/a><span data-contrast=\"auto\">\u00a0\ubb38\uc81c\uc810\uc744 \ud30c\uc545\ud558\uae30 \uc704\ud55c &#039;\ucd08\uae30 \uc870\uc0ac&#039;\ubd80\ud130 \uac70\ub798 \uc131\uc0ac\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \uac78\ub9ac\ub294 \uc2dc\uac04\uc740 \ud6e8\uc52c \ub354 \uae41\ub2c8\ub2e4. \ud3c9\uade0\uc801\uc73c\ub85c \ub2e4\uc74c\uacfc \uac19\uc740 \uc2dc\uac04\uc774 \uc18c\uc694\ub429\ub2c8\ub2e4.\u00a0<\/span><b><span data-contrast=\"auto\">379\uc77c<\/span><\/b><span data-contrast=\"auto\">\u00a0\uac70\ub798\uac00 \ucd5c\uc885 \ud655\uc815\ub418\ub824\uba74.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{}\"> <img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-44311 alignnone\" src=\"https:\/\/assets.incit.org\/wp-content\/uploads\/2026\/04\/28012241\/Picture1-1.png\" alt=\"\" width=\"1133\" height=\"720\" srcset=\"https:\/\/assets.incit.org\/wp-content\/uploads\/2026\/04\/28012241\/Picture1-1.png 1133w, https:\/\/assets.incit.org\/wp-content\/uploads\/2026\/04\/28012241\/Picture1-1-300x191.png 300w, https:\/\/assets.incit.org\/wp-content\/uploads\/2026\/04\/28012241\/Picture1-1-1024x651.png 1024w, https:\/\/assets.incit.org\/wp-content\/uploads\/2026\/04\/28012241\/Picture1-1-768x488.png 768w, https:\/\/assets.incit.org\/wp-content\/uploads\/2026\/04\/28012241\/Picture1-1-18x12.png 18w\" sizes=\"(max-width: 1133px) 100vw, 1133px\" \/><\/span><\/p>\n<p><span data-contrast=\"auto\">\ud0c4\ud0c4\ud55c \uc7ac\ubb34 \uc0c1\ud0dc\ub098 \ud655\uace0\ud55c \uc720\ud1b5\ub9dd\uc744 \uac16\ucd94\uc9c0 \ubabb\ud55c \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0\uac8c \uc774\ub7ec\ud55c \uc0c1\ud669\uc740 \uce58\uba85\uc801\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc790\uaca9 \ubbf8\ub2ec\uc758 \uc7a0\uc7ac \uace0\uac1d\uc744 \ucad3\ub294 \ub370 \ub4dc\ub294 \ube44\uc6a9(\ucc3d\uc5c5\uc790 \uc2dc\uac04, \uc790\uae08, \uc0ac\uae30 \uc800\ud558 \ub4f1)\uc740 \uc81c\ud488 \uac1c\ubc1c \ube44\uc6a9\uc744 \ud6e8\uc52c \ucd08\uacfc\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">\uace0\uac1d\uc758 \uc704\uce58\ub97c \uc54c\uac8c \ub418\uba74 \uc5b4\ub5a4 \uc810\uc774 \ub2ec\ub77c\uc9c8\uae4c\uc694?<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Prioritise+ Marketplace\uc758 \uae30\ubcf8 \uc544\uc774\ub514\uc5b4\ub294 \uac04\ub2e8\ud569\ub2c8\ub2e4.\u00a0<\/span><b><span data-contrast=\"auto\">\uc591\uce21\uc744 \ub9cc\ub098\uae30 \uc804\uc5d0 \ub3d9\uc77c\ud55c \uae30\uc900\uc73c\ub85c \ud3c9\uac00\ud560 \ub54c \ub9e4\uce6d\uc774 \ub354 \ud6a8\uacfc\uc801\uc785\ub2c8\ub2e4.<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Prioritise+\ub294 INCIT\uc758 \uc6b0\uc120\uc21c\uc704 \uc9c0\uc218(Prioritisation Index)\uc640 \ud568\uaed8 \uc6b4\uc601\ub429\ub2c8\ub2e4. \uc6b0\uc120\uc21c\uc704 \uc9c0\uc218\ub294 \uc81c\uc870\uc5c5\uccb4\uac00 \uc6b4\uc601 \ud6a8\uc728\uc131, \ub514\uc9c0\ud138 \uae30\uc220 \ub3c4\uc785, \uacf5\uae09\ub9dd \ubcf5\uc6d0\ub825, \uc778\ub825 \uc5ed\ub7c9 \ub4f1 \ub2e4\uc591\ud55c \uce21\uba74\uc5d0\uc11c \uc790\uccb4\uc801\uc778 \ud601\uc2e0 \uaca9\ucc28\ub97c \ud30c\uc545\ud558\ub294 \ub370 \uc0ac\uc6a9\ud558\ub294 \uad6c\uc870\ud654\ub41c \ud3c9\uac00 \ub3c4\uad6c\uc785\ub2c8\ub2e4. \uc81c\uc870\uc5c5\uccb4\ub294 Prioritise Plus\ub97c \ud65c\uc6a9\ud558\uae30 \uc804\uc5d0 \uc774\ubbf8 \ube44\uc988\ub2c8\uc2a4\uc5d0\uc11c \uac00\uc7a5 \uc2dc\uae09\ud558\uac8c \ubcc0\ud654\ud574\uc57c \ud560 \ubd80\ubd84\uc744 \ud30c\uc545\ud55c \uc0c1\ud0dc\uc785\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uc774\ub294 \uc194\ub8e8\uc158 \uc81c\uacf5\uc5c5\uccb4\uc5d0\uac8c \uadfc\ubcf8\uc801\uc73c\ub85c \ub2e4\ub978 \ucd9c\ubc1c\uc810\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \ubd88\ud655\uc2e4\uc131\uc5d0 \ub6f0\uc5b4\ub4dc\ub294 \ub300\uc2e0, \uc608\ub97c \ub4e4\uc5b4 \uacf5\uae09\ub9dd \ub514\uc9c0\ud138\ud654\uc5d0 \ud2b9\ud654\ub41c \uc194\ub8e8\uc158\uc744 \uc81c\uacf5\ud558\ub294 \uc5c5\uccb4\ub294 \uc774\ubbf8 \uacf5\uae09\ub9dd\uc744 \uc6b0\uc120\uc21c\uc704 \uacfc\uc81c\ub85c \uc778\uc2dd\ud55c \uc81c\uc870\uc5c5\uccb4\ub4e4\uc5d0\uac8c \uad6c\uccb4\uc801\uc73c\ub85c \ubd80\uac01\ub429\ub2c8\ub2e4. \uccab \ubc88\uc9f8 \ub300\ud654\uac00 \uc774\ub8e8\uc5b4\uc9c0\uae30 \uc804\uc5d0 \uc774\ubbf8 \uad00\ub828\uc131\uc774 \ud655\ub9bd\ub418\ub294 \uac83\uc785\ub2c8\ub2e4.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">\ud68c\uc758\uc2e4\uc5d0 \ub4e4\uc5b4\uac00\ub294 \ub450 \uac00\uc9c0 \ubaa8\ub378<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Prioritise+\ub294 \uc194\ub8e8\uc158 \uc81c\uacf5\uc5c5\uccb4\uc5d0\uac8c \uc81c\uc870\uc5c5\uccb4\uc640 \ud611\ub825\ud560 \uc218 \uc788\ub294 \ub450 \uac00\uc9c0 \uba85\ud655\ud55c \uacbd\ub85c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">\uc774\ub178\uc2a4\ud53c\uc5b4<\/span><\/b><span data-contrast=\"auto\">\u00a0INCIT\ub294 \uad6c\uc870\ud654\ub41c \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4 \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. \uacf5\uae09\uc5c5\uccb4\ub294 \ub4f1\ub85d\uc744 \uc2e0\uccad\ud560 \uc218 \uc788\uc73c\uba70, \uc81c\uacf5\ud558\ub294 \uc11c\ube44\uc2a4\ub294 \uc6b0\uc120\uc21c\uc704 \uc9c0\uc218 \ucc28\uc6d0\uc5d0 \ub530\ub77c \ubd84\ub958\ub429\ub2c8\ub2e4. \ud2b9\uc815 \ud601\uc2e0 \ubd84\uc57c\uc5d0\uc11c \uc194\ub8e8\uc158\uc744 \ucc3e\ub294 \uc81c\uc870\uc5c5\uccb4\ub294 \uc790\uccb4 \ud3c9\uac00\ud55c \uc6b0\uc120\uc21c\uc704\uc5d0 \ub530\ub77c \uad00\ub828 \uacf5\uae09\uc5c5\uccb4\ub97c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uad00\ub828 \ub514\uc9c0\ud138 \ud234\ud0b7 \ub610\ub294 \uc194\ub8e8\uc158\uc744 \ubcf4\uc720\ud55c \ubaa8\ub4e0 \uacf5\uae09\uc5c5\uccb4\ub294 \uc2e0\uccad\ud560 \uc218 \uc788\uc73c\uba70, \ud45c\uc900 INCIT \uc790\uaca9 \uc99d\uba85\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">\ub9c8\ub204\ubca0\uc774\ud2b8\u00a0<\/span><\/b><span data-contrast=\"auto\">ManuVate\ub294 \ubcf4\ub2e4 \uc801\uadf9\uc801\uc778 \uc811\uadfc \ubc29\uc2dd\uc744 \ucde8\ud569\ub2c8\ub2e4. \ub2e8\uc21c\ud788 \ubc1c\uacac\ub418\uae30\ub97c \uae30\ub2e4\ub9ac\ub294 \uac83\uc774 \uc544\ub2c8\ub77c, \uacf5\uae09\uc5c5\uccb4\uac00 \uad6c\uccb4\uc801\uc778 \ud601\uc2e0 \uc694\uad6c \uc0ac\ud56d\uc744 \uac00\uc9c4 \uc81c\uc870\uc5c5\uccb4\uc5d0 \ub9de\ucda4\ud615 \uc81c\uc548\uc11c\ub97c \uc81c\ucd9c\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud569\ub2c8\ub2e4. \ud604\uc7ac ManuVate.com\uc5d0\uc11c \ub3c5\ub9bd\uc801\uc73c\ub85c \uc6b4\uc601\ub418\uace0 \uc788\uc73c\uba70 Prioritise Plus\uc640\uc758 \ud1b5\ud569\uc774 \uc9c4\ud589 \uc911\uc778 ManuVate\ub294 \uacf5\uae09\uc5c5\uccb4\uc5d0\uac8c \uc7ac\uc815\uc801 \uc704\ud5d8 \ubd80\ub2f4\uc774 \uc5c6\ub3c4\ub85d \uc124\uacc4\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc81c\uc548\uc11c \uc81c\ucd9c\uc5d0 \ucd08\uae30 \ube44\uc6a9\uc774 \uc804\ud600 \uc5c6\uc73c\uba70, \uacbd\uc7c1\uc740 \uc194\ub8e8\uc158 \uc790\uccb4\uc758 \uc6b0\uc218\uc131\uacfc \uc801\ud569\uc131\uc744 \uae30\uc900\uc73c\ub85c \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ub450 \uc81c\ud488\uc740 \ud568\uaed8 \ub3d9\uc77c\ud55c \ubb38\uc81c\uc758 \uc11c\ub85c \ub2e4\ub978 \ubd80\ubd84\uc744 \ud574\uacb0\ud569\ub2c8\ub2e4. InnoSphere\ub294 \uac80\uc0c9 \uac00\ub2a5\uc131\uc744 \ub2f4\ub2f9\ud558\uace0, ManuVate\ub294 \uc801\uadf9\uc801\uc778 \ucd94\uc801\uc744 \ub2f4\ub2f9\ud569\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">\uc774\uac83\uc774 \uc758\ubbf8\ud558\ub294 \ub354 \uad11\ubc94\uc704\ud55c \ubcc0\ud654<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">\uc0b0\uc5c5 \ubcc0\ud601\uc740 \uc624\ub7ab\ub3d9\uc548 \uc81c\uc870\uc5c5\uccb4\uc758 \uc5ec\uc815\uc73c\ub85c \ub17c\uc758\ub418\uc5b4 \uc654\uc2b5\ub2c8\ub2e4. \ub85c\ub4dc\ub9f5, \ud3c9\uac00, \uc5ed\ub7c9 \ud504\ub808\uc784\uc6cc\ud06c \ubaa8\ub450 \ubcc0\ud654\ud574\uc57c \ud558\ub294 \uae30\uc5c5\uc744 \uc911\uc2ec\uc73c\ub85c \uc804\uac1c\ub418\ub294 \uac83\ucc98\ub7fc \ubcf4\uc785\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\ud558\uc9c0\ub9cc \ud601\uc2e0\uc740 \uacb0\ucf54 \ud63c\uc790\uc11c \uc774\ub904\ub0bc \uc218 \uc788\ub294 \uc77c\uc774 \uc544\ub2d9\ub2c8\ub2e4. \uc131\uacf5\uc801\uc73c\ub85c \ud604\ub300\ud654\ub97c \uc774\ub8ec \ubaa8\ub4e0 \uc81c\uc870\uc5c5\uccb4\ub294 \uc678\ubd80 \uc804\ubb38\uac00, \uc678\ubd80 \uae30\uc220, \uadf8\ub9ac\uace0 \uc678\ubd80 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud1b5\ud569\ud568\uc73c\ub85c\uc368 \uc774\ub97c \ub2ec\uc131\ud569\ub2c8\ub2e4. \uc194\ub8e8\uc158 \uc81c\uacf5\uc5c5\uccb4 \uc0dd\ud0dc\uacc4\ub294 \uc0b0\uc5c5 \ud601\uc2e0\uc5d0 \uc788\uc5b4 \ubd80\ucc28\uc801\uc778 \uc694\uc18c\uac00 \uc544\ub2d9\ub2c8\ub2e4.\u00a0<\/span><i><span data-contrast=\"auto\">~\uc774\ub2e4<\/span><\/i><span data-contrast=\"auto\">\u00a0\uc0b0\uc5c5 \ubcc0\ud601, \uc678\ubd80\uc5d0\uc11c\ubd80\ud130 \ub0b4\ubd80\ub85c.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uadfc\ubcf8\uc801\uc778 \ubb38\uc81c\ub294 \uc774\ub7ec\ud55c \uc0dd\ud0dc\uacc4\uac00 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc81c\uc870\uc5c5\uccb4\ub4e4\uacfc \uacf5\ud1b5\ub41c \uc5b8\uc5b4\ub97c \uacf5\uc720\ud55c \uc801\uc774 \uc5c6\ub2e4\ub294 \uc810\uc785\ub2c8\ub2e4. \uacf5\uae09\uc5c5\uccb4\ub294 \ud2b9\uc815 \uc6a9\uc5b4\ub97c \uc0ac\uc6a9\ud558\uace0, \uc81c\uc870\uc5c5\uccb4\ub294 \ub2e4\ub978 \uc6a9\uc5b4\ub85c \uc694\uad6c \uc0ac\ud56d\uc744 \ud3c9\uac00\ud569\ub2c8\ub2e4. \uac70\ub798\uac00 \ubb34\uc0b0\ub418\ub294 \uc774\uc720\ub294 \uc801\ud569\uc131\uc774 \ubd80\uc871\ud574\uc11c\uac00 \uc544\ub2c8\ub77c \uc591\uce21\uc774 \uacf5\ud1b5\ub41c \uae30\uc900\uc810\uc744 \ucc3e\uc9c0 \ubabb\ud588\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u00a0Prioritise+\ub294 \ubc14\ub85c \uadf8\ub7ec\ud55c \uacf5\ud1b5\ub41c \ud2c0\uc744 \uad6c\ucd95\ud558\uace0\uc790 \ud569\ub2c8\ub2e4. \uc81c\uc870\uc5c5\uccb4\uc640 \uc194\ub8e8\uc158 \uc81c\uacf5\uc5c5\uccb4\uac00 \uc0b0\uc5c5\uc774\ub098 \uc9c0\uc5ed\uc774 \uc544\ub2cc, \ud574\uacb0\ud574\uc57c \ud560 \uad6c\uccb4\uc801\uc778 \uaca9\ucc28\uc640 \uc774\ub97c \ud574\uc18c\ud560 \uc218 \uc788\ub294 \uad6c\uccb4\uc801\uc778 \uc5ed\ub7c9\uc744 \uae30\uc900\uc73c\ub85c \uc11c\ub85c\ub97c \ucc3e\uc744 \uc218 \uc788\ub3c4\ub85d \ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\uadf8\ub9ac\uace0 6\uac1c\uc6d4\uc774\ub77c\ub294 \uc2dc\uac04\uc801 \ucc28\uc774\ub85c \uacc4\uc57d\uc744 \ub193\uce5c \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0\uac8c\ub294, \ub354 \ub098\uc740 \ud574\ub2f5\uc744 \uac16\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.\u00a0<\/span><i><span data-contrast=\"auto\">\uc774 \uc81c\uc870\uc5c5\uccb4\ub294 \uc5b8\uc81c, \uc65c \uc900\ube44\uac00 \ub418\uc5c8\uc2b5\ub2c8\uae4c?<\/span><\/i><span data-contrast=\"auto\">\u00a0\uc81c\ud488 \ub85c\ub4dc\ub9f5\uc5d0 \uc788\ub294 \uc5b4\ub5a4 \uae30\ub2a5\ubcf4\ub2e4\ub3c4 \ub354 \uac00\uce58 \uc788\uc5c8\uc744 \uac83\uc774\ub2e4.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Why Industrial Start-Ups Lose Deals They Should\u00a0Win\u00a0 When a smart factory analytics start-up closes its seed round, the mood is usually one of hard-won optimism. The product works. The pilots have gone well, and they finally have enough runway to go to market. They begin knocking on doors at manufacturers, armed with case studies. At [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":44311,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[356,357,47,304,300,341,302],"class_list":["post-44310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thought-leadership","tag-b2bsales","tag-enterprisesales","tag-incit","tag-industrialtransformation","tag-industry40","tag-manufacturinginnovation","tag-smartmanufacturing"],"acf":{"topic":"trends"},"_links":{"self":[{"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/posts\/44310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/comments?post=44310"}],"version-history":[{"count":3,"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/posts\/44310\/revisions"}],"predecessor-version":[{"id":44316,"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/posts\/44310\/revisions\/44316"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/media\/44311"}],"wp:attachment":[{"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/media?parent=44310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/categories?post=44310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/incit.org\/ko\/wp-json\/wp\/v2\/tags?post=44310"}],"curies":[{"name":"\uc6cc\ub4dc\ud504\ub808\uc2a4","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}