{"id":26128,"date":"2024-06-26T16:36:18","date_gmt":"2024-06-26T08:36:18","guid":{"rendered":"https:\/\/incit.org\/?p=26128"},"modified":"2025-05-30T23:17:50","modified_gmt":"2025-05-30T15:17:50","slug":"the-ethical-manufacturer-how-to-balance-corporate-success-with-social-good","status":"publish","type":"post","link":"https:\/\/incit.org\/vi\/thought-leadership\/the-ethical-manufacturer-how-to-balance-corporate-success-with-social-good\/","title":{"rendered":"Nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f3 \u0111\u1ea1o \u0111\u1ee9c: l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00e2n b\u1eb1ng gi\u1eefa th\u00e0nh c\u00f4ng c\u1ee7a doanh nghi\u1ec7p v\u1edbi l\u1ee3i \u00edch x\u00e3 h\u1ed9i"},"content":{"rendered":"

Trong m\u1ed9t th\u1ebf gi\u1edbi ng\u00e0y c\u00e0ng c\u00f3 \u00fd th\u1ee9c, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t \u0111ang ch\u1ecbu \u00e1p l\u1ef1c \u0111\u00e1ng k\u1ec3 trong vi\u1ec7c \u01b0u ti\u00ean tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i c\u1ee7a doanh nghi\u1ec7p (CSR) trong ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd. Y\u00eau c\u1ea7u n\u00e0y \u0111\u00e3 t\u0103ng l\u00ean khi ch\u00ednh ph\u1ee7 v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ebfp t\u1ee5c g\u00e2y s\u1ee9c \u00e9p bu\u1ed9c c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t \u1edf c\u1ea3 hai b\u00ean ph\u1ea3i h\u00e0nh \u0111\u1ed9ng v\u00e0 k\u1ebft h\u1ee3p c\u00e1c ho\u1ea1t \u0111\u1ed9ng CSR v\u00e0 m\u00f4i tr\u01b0\u1eddng, x\u00e3 h\u1ed9i v\u00e0 qu\u1ea3n tr\u1ecb (ESG). Theo B\u00e1o c\u00e1o t\u00e1c \u0111\u1ed9ng to\u00e0n c\u1ea7u c\u1ee7a Li\u00ean h\u1ee3p qu\u1ed1c (Business & Human Rights Navigator), c\u00e1c doanh nghi\u1ec7p kh\u00f4ng c\u00f3 ch\u00ednh s\u00e1ch x\u00e3 h\u1ed9i r\u00f5 r\u00e0ng \u0111\u1ec3 b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng c\u00f3 th\u1ec3 g\u1eb7p r\u1ee7i ro cao h\u01a1n, d\u00f9 l\u00e0 v\u1ec1 danh ti\u1ebfng v\u00e0 th\u01b0\u01a1ng hi\u1ec7u, t\u00e0i ch\u00ednh, ph\u00e1p l\u00fd hay ho\u1ea1t \u0111\u1ed9ng. Theo Forbes, b\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng CSR, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ch\u1ee9ng minh cam k\u1ebft th\u1ef1c s\u1ef1 trong vi\u1ec7c t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c \u0111\u1ebfn cu\u1ed9c s\u1ed1ng c\u1ee7a nh\u00e2n vi\u00ean v\u00e0 m\u1ecdi ng\u01b0\u1eddi trong c\u1ed9ng \u0111\u1ed3ng xung quanh.<\/p>\n

M\u1ed9t cu\u1ed9c th\u0103m d\u00f2 c\u1ee7a McKinsey and Company \u0111\u00e3 ph\u00e1t hi\u1ec7n ra r\u1eb1ng kho\u1ea3ng 60 ph\u1ea7n tr\u0103m ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/a> cho bi\u1ebft h\u1ecd s\u1ebd tr\u1ea3 nhi\u1ec1u ti\u1ec1n h\u01a1n cho c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t c\u00f3 \u0111\u1ea1o \u0111\u1ee9c, kh\u00f4ng c\u00f3 lao \u0111\u1ed9ng tr\u1ebb em v\u00e0 \u0111\u1ea3m b\u1ea3o an to\u00e0n cho nh\u00e2n vi\u00ean. CSR kh\u00f4ng ch\u1ec9 l\u00e0m gi\u1ea3m n\u1ed7i s\u1ee3 h\u00e3i c\u1ee7a kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n h\u1ea5p d\u1eabn c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0. C\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f3 x\u1ebfp h\u1ea1ng ESG cao h\u01a1n c\u00f3 xu h\u01b0\u1edbng c\u00f310 \u0111\u1ebfn 20 ph\u1ea7n tr\u0103m<\/a> n\u00e2ng cao gi\u00e1 tr\u1ecb \u0111\u1ecbnh gi\u00e1 c\u1ee7a h\u1ecd v\u00e0 c\u00f3 \u0111\u01b0\u1ee3c c\u00e1c l\u1ef1a ch\u1ecdn t\u00e0i tr\u1ee3 t\u1ed1t h\u01a1n so v\u1edbi c\u00e1c c\u00f4ng ty c\u00f9ng ng\u00e0nh kh\u00f4ng tu\u00e2n th\u1ee7 c\u00e1c ch\u00ednh s\u00e1ch x\u00e3 h\u1ed9i \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ea3n xu\u1ea5t b\u1ec1n v\u1eefng.<\/p>\n

CSR, s\u1ef1 h\u00e0i l\u00f2ng t\u00edch c\u1ef1c c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 ni\u1ec1m tin c\u1ee7a nh\u00e0 \u0111\u1ea7u t\u01b0 c\u00f3 m\u1ed1i li\u00ean h\u1ec7 kh\u00f3 gi\u1ea3i th\u00edch v\u00e0 nh\u1ea5n m\u1ea1nh c\u00e2u h\u1ecfi c\u1ed1t l\u00f5i: C\u00e1c doanh nghi\u1ec7p ph\u1ea3i \u01b0u ti\u00ean nh\u1eefng kh\u00eda c\u1ea1nh ch\u00ednh n\u00e0o c\u1ee7a tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i \u0111\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng, nh\u00e0 \u0111\u1ea7u t\u01b0, nh\u00e2n vi\u00ean v\u00e0 c\u1ed9ng \u0111\u1ed3ng n\u00f3i chung?<\/p>\n

Ba l\u0129nh v\u1ef1c tr\u1ecdng t\u00e2m CSR h\u00e0ng \u0111\u1ea7u d\u00e0nh cho c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t<\/h2>\n

Tr\u01b0\u1edbc khi c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t \u0111i s\u00e2u v\u00e0o vi\u1ec7c t\u00edch h\u1ee3p CSR v\u00e0o ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00ecnh, tr\u01b0\u1edbc ti\u00ean h\u1ecd ph\u1ea3i \u0111\u00e1nh gi\u00e1 c\u00e1c \u0111i\u1ec3m m\u00f9 ESG hi\u1ec7n t\u1ea1i c\u1ee7a m\u00ecnh v\u00e0 xem x\u00e9t c\u00e1ch gi\u1ea3i quy\u1ebft ch\u00fang. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, c\u00f3 ba l\u0129nh v\u1ef1c ch\u00ednh m\u00e0 c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t c\u1ea7n xem x\u00e9t:<\/p>\n

1. Ho\u1ea1t \u0111\u1ed9ng c\u00f3 \u0111\u1ea1o \u0111\u1ee9c:<\/h3>\n

Vi\u1ec7c \u0111\u01b0a tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i v\u00e0o to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng s\u1ea3n xu\u1ea5t l\u00e0 r\u1ea5t quan tr\u1ecdng. Chu\u1ed7i cung \u1ee9ng n\u00f3i ri\u00eang c\u0169ng ph\u1ea3i \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 li\u00ean t\u1ee5c \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o ngu\u1ed3n cung \u1ee9ng c\u00f3 \u0111\u1ea1o \u0111\u1ee9c. Tuy nhi\u00ean, c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o v\u1eabn th\u1ea5y kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb chu\u1ed7i cung \u1ee9ng l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c \u0111\u00e1ng k\u1ec3 v\u00e0 c\u1ea7n \u0111\u01b0\u1ee3c c\u1ea3i c\u00e1ch v\u00ec n\u00f3 chi\u1ebfm h\u01a1n 90 ph\u1ea7n tr\u0103m kh\u00ed nh\u00e0 k\u00ednh<\/a> (GHG) ph\u00e1t th\u1ea3i, theo Gartner.<\/p>\n

2. C\u00f4ng b\u1eb1ng x\u00e3 h\u1ed9i:<\/h3>\n

X\u00e2y d\u1ef1ng c\u00f4ng b\u1eb1ng x\u00e3 h\u1ed9i v\u00e0 l\u00e3nh \u0111\u1ea1o b\u1eb1ng l\u00f2ng nh\u00e2n \u0111\u1ea1o l\u00e0 \u0111i\u1ec1u b\u1eaft bu\u1ed9c \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o. C\u00e1c th\u1ee7 t\u1ee5c \u0111a d\u1ea1ng, \u0111\u00e0o t\u1ea1o v\u00e0 cam k\u1ebft \u0111\u1ea3m b\u1ea3o m\u1ecdi c\u00e1 nh\u00e2n m\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t ti\u1ebfp x\u00fac tr\u1ef1c ti\u1ebfp ho\u1eb7c gi\u00e1n ti\u1ebfp (chu\u1ed7i cung \u1ee9ng) \u0111\u1ec1u kh\u00f4ng b\u1ecb t\u1ed5n h\u1ea1i. Nghi\u00ean c\u1ee9u c\u1ee7a Deloitte cho th\u1ea5y r\u1eb1ng ng\u01b0\u1eddi lao \u0111\u1ed9ng C\u00f3 \u0111\u1ed9ng l\u1ef1c h\u01a1n 2,6 l\u1ea7n<\/a> n\u1ebfu l\u00e0m vi\u1ec7c cho m\u1ed9t t\u1ed5 ch\u1ee9c h\u01b0\u1edbng \u0111\u1ebfn nh\u00e2n \u0111\u1ea1o.<\/p>\n

3. Qu\u1ea3n l\u00fd m\u00f4i tr\u01b0\u1eddng:<\/h3>\n

Th\u1ef1c hi\u1ec7n khu\u00f4n kh\u1ed5 b\u1ec1n v\u1eefng \u0111\u1ec3 gi\u1ea3m thi\u1ec3u d\u1ea5u ch\u00e2n m\u00f4i tr\u01b0\u1eddng c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t th\u00f4ng qua vi\u1ec7c c\u1eaft gi\u1ea3m s\u1ea3n xu\u1ea5t ch\u1ea5t th\u1ea3i, gi\u1ea3m ph\u00e1t th\u1ea3i carbon v\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o n\u0103ng l\u01b0\u1ee3ng xanh khi c\u00f3 th\u1ec3.<\/p>\n

M\u1eb7c d\u00f9 \u0111\u00e2y l\u00e0 nh\u1eefng l\u0129nh v\u1ef1c quan tr\u1ecdng m\u00e0 c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ph\u1ea3i \u01b0u ti\u00ean \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o t\u00edch h\u1ee3p CSR th\u00e0nh c\u00f4ng, nh\u01b0ng v\u1eabn c\u00f3 nh\u1eefng r\u00e0o c\u1ea3n \u0111\u00e1ng k\u1ec3 m\u00e0 c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ph\u1ea3i nh\u1eadn th\u1ee9c v\u00e0 gi\u1ea3i quy\u1ebft.<\/p>\n

Nh\u1eefng r\u00e0o c\u1ea3n n\u00e0o \u0111ang c\u1ea3n tr\u1edf c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t \u01b0u ti\u00ean th\u1ef1c hi\u1ec7n CSR?<\/h2>\n

M\u1eb7c d\u00f9 c\u00e1c ho\u1ea1t \u0111\u1ed9ng CSR ph\u1ea3i \u0111\u01b0\u1ee3c \u01b0u ti\u00ean, nh\u01b0ng l\u1ee3i nhu\u1eadn l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi s\u1ee9c kh\u1ecfe c\u1ee7a doanh nghi\u1ec7p v\u00e0 l\u00e0 y\u1ebfu t\u1ed1 \u0111\u01b0a c\u00e1c h\u1ec7 t\u01b0 t\u01b0\u1edfng \u0111\u1ea1o \u0111\u1ee9c v\u00e0 b\u1ec1n v\u1eefng v\u00e0o c\u00e1c m\u1ee5c ti\u00eau kinh doanh th\u00f4ng th\u01b0\u1eddng c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t, c\u0169ng nh\u01b0 hi\u1ec7u qu\u1ea3 v\u00e0 \u0111\u1ed5i m\u1edbi. Trong s\u1ea3n xu\u1ea5t, c\u0169ng c\u00f3 m\u1ed9t xung \u0111\u1ed9t c\u1ed1 h\u1eefu gi\u1eefa t\u1ed1i \u0111a h\u00f3a l\u1ee3i nhu\u1eadn v\u00e0 tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i.<\/p>\n

M\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t c\u1ee7a Statista \u0111\u00e3 ti\u1ebft l\u1ed9 19 ph\u1ea7n tr\u0103m c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o<\/a> th\u1ea5y c\u00e1c ho\u1ea1t \u0111\u1ed9ng ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng qu\u00e1 t\u1ed1n k\u00e9m, v\u1edbi 29 ph\u1ea7n tr\u0103m gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ea5p C cho bi\u1ebft h\u1ecd c\u00f3 b\u1ee9c tranh m\u01a1 h\u1ed3 v\u1ec1 t\u00e1c \u0111\u1ed9ng m\u00f4i tr\u01b0\u1eddng c\u1ee7a m\u00ecnh v\u00e0 l\u00e0 tr\u1edf ng\u1ea1i h\u00e0ng \u0111\u1ea7u trong vi\u1ec7c th\u1ef1c hi\u1ec7n ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng. Nh\u1eefng tr\u1edf ng\u1ea1i quan tr\u1ecdng kh\u00e1c bao g\u1ed3m vi\u1ec7c t\u1eadp trung v\u00e0o c\u00e1c m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n (18 ph\u1ea7n tr\u0103m) v\u00e0 thi\u1ebfu s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb ch\u00ednh ph\u1ee7 (17 ph\u1ea7n tr\u0103m).<\/p>\n

B\u1eb1ng c\u00e1ch l\u00e0m r\u00f5 t\u00e1c \u0111\u1ed9ng m\u00f4i tr\u01b0\u1eddng, v\u01b0\u1ee3t qua n\u1ed7i lo v\u1ec1 chi ph\u00ed th\u00f4ng qua c\u00e1c s\u00e1ng ki\u1ebfn b\u1ec1n v\u1eefng mang l\u1ea1i l\u1ee3i \u00edch l\u00e2u d\u00e0i, \u0111\u1eb7t ra c\u00e1c m\u1ee5c ti\u00eau ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng r\u00f5 r\u00e0ng ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau kinh doanh v\u00e0 \u1ee7ng h\u1ed9 c\u00e1c ch\u00ednh s\u00e1ch h\u1ed7 tr\u1ee3 c\u1ee7a ch\u00ednh ph\u1ee7, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f3 th\u1ec3 thi\u1ebft k\u1ebf m\u1ed9t khu\u00f4n kh\u1ed5 CSR m\u1ea1nh m\u1ebd kh\u00f4ng ch\u1ec9 th\u00fac \u0111\u1ea9y t\u00e1c \u0111\u1ed9ng x\u00e3 h\u1ed9i c\u1ee7a h\u1ecd m\u00e0 c\u00f2n g\u00f3p ph\u1ea7n v\u00e0o th\u00e0nh c\u00f4ng kinh doanh l\u00e2u d\u00e0i.<\/p>\n

Chi\u1ebfn th\u1eafng ESG trong s\u1ea3n xu\u1ea5t<\/h2>\n

Sau khi c\u00e1c l\u0129nh v\u1ef1c n\u00e0y \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 v\u00e0 gi\u1ea3i quy\u1ebft, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t s\u1ebd nh\u1eadn ra nh\u1eefng l\u1ee3i \u00edch \u0111\u00e1ng k\u1ec3 khi cam k\u1ebft duy tr\u00ec v\u00e0 \u00e1p d\u1ee5ng khu\u00f4n kh\u1ed5 ESG v\u00e0 CSR ph\u00f9 h\u1ee3p.<\/p>\n

Theo McKinsey Quarterly, c\u00e1c doanh nghi\u1ec7p c\u00f3 x\u1ebfp h\u1ea1ng ESG v\u00e0 \u0111\u00e3 k\u1ebft h\u1ee3p c\u00e1c ho\u1ea1t \u0111\u1ed9ng \u0111\u1ea1o \u0111\u1ee9c v\u00e0o m\u1ee5c ti\u00eau kinh doanh c\u1ee7a m\u00ecnh s\u1ebd thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng v\u00e0 nh\u00e2n vi\u00ean t\u00e0i n\u0103ng h\u01a1n v\u00e0 c\u00f3 m\u1ee9c t\u0103ng \u0111\u1ecbnh gi\u00e1 cao h\u01a1n (10-20 ph\u1ea7n tr\u0103m) so v\u1edbi c\u00e1c c\u00f4ng ty c\u00f9ng ng\u00e0nh. C\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ESG c\u0169ng c\u00f3 kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn v\u00e0 \u0111i\u1ec1u kho\u1ea3n t\u00e0i ch\u00ednh t\u1ed1t h\u01a1n. M\u1ed9t nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y th\u0103m d\u00f2 \u00fd ki\u1ebfn c\u1ee7a c\u00e1c Gi\u00e1m \u0111\u1ed1c \u0111\u1ea7u t\u01b0 v\u1ec1 \u0111\u1ea7u t\u01b0 cho th\u1ea5y r\u1eb1ng s\u1ed1 l\u01b0\u1ee3ng l\u1edbn c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o (85 ph\u1ea7n tr\u0103m)<\/a> cho bi\u1ebft ESG \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0 c\u1ee7a h\u1ecd. Tuy nhi\u00ean, \u0111i\u1ec1u \u0111\u00e1ng l\u01b0u \u00fd l\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 mu\u1ed1n c\u00f3 s\u1ef1 r\u00f5 r\u00e0ng v\u1ec1 b\u00e1o c\u00e1o ESG v\u00e0 c\u00e1c chi ti\u1ebft c\u1ee5 th\u1ec3 v\u1ec1 n\u1ed7 l\u1ef1c.<\/p>\n

Ngo\u00e0i vi\u1ec7c \u0111\u00e1nh gi\u00e1 v\u00e0 t\u00e0i tr\u1ee3, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t c\u0169ng c\u00f3 th\u1ec3 mong \u0111\u1ee3i m\u1ee9c ti\u00eau th\u1ee5 n\u0103ng l\u01b0\u1ee3ng th\u1ea5p h\u01a1n v\u00e0 th\u1eadm ch\u00ed gi\u1ea3m chi ph\u00ed khi tri\u1ec3n khai n\u0103ng l\u01b0\u1ee3ng xanh. Ngo\u00e0i ra, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f3 th\u1ec3 mong \u0111\u1ee3i gi\u1ea3m thi\u1ec3u r\u1ee7i ro ph\u00e1p l\u00fd v\u00e0 quy \u0111\u1ecbnh ti\u1ec1m \u1ea9n<\/a> th\u00f4ng qua vi\u1ec7c b\u00e3i b\u1ecf quy \u0111\u1ecbnh, nh\u1eadn \u0111\u01b0\u1ee3c tr\u1ee3 c\u1ea5p t\u1eeb s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a ch\u00ednh ph\u1ee7.<\/p>\n

Th\u1ef1c hi\u1ec7n CSR th\u00e0nh c\u00f4ng: m\u1ed9t nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh<\/h2>\n

M\u1ed9t v\u00ed d\u1ee5 v\u1ec1 m\u1ed9t c\u00f4ng ty th\u1ef1c hi\u1ec7n \u0111\u00fang CSR l\u00e0 Tony's Chocolonely. T\u1ed5 ch\u1ee9c n\u00e0y minh h\u1ecda c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c s\u00e1ng ki\u1ebfn CSR c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y t\u00e1c \u0111\u1ed9ng x\u00e3 h\u1ed9i v\u00e0 t\u0103ng l\u1ee3i nhu\u1eadn. Theo T\u1ea1p ch\u00ed kinh doanh Harvard<\/a>, ng\u00e0nh c\u00f4ng nghi\u1ec7p ca cao \u0111ang ph\u1ea3i ch\u1ecbu s\u1ef1 l\u1ea1m d\u1ee5ng x\u00e3 h\u1ed9i v\u00e0 m\u00f4i tr\u01b0\u1eddng r\u1ed9ng r\u00e3i, khi\u1ebfn ng\u01b0\u1eddi n\u00f4ng d\u00e2n trung b\u00ecnh ch\u1ec9 ki\u1ebfm \u0111\u01b0\u1ee3c hai \u0111\u00f4 la ho\u1eb7c \u00edt h\u01a1n m\u1ed7i ng\u00e0y. Tony quy\u1ebft t\u00e2m ch\u1ed1ng l\u1ea1i t\u00ecnh tr\u1ea1ng hi\u1ec7n t\u1ea1i.<\/p>\n

T\u1ea7m nh\u00ecn c\u1ee7a Tony t\u1eadp trung v\u00e0o vi\u1ec7c s\u1ea3n xu\u1ea5t s\u00f4 c\u00f4 la \u0111\u1ea1o \u0111\u1ee9c kh\u00f4ng c\u00f3 lao \u0111\u1ed9ng c\u01b0\u1ee1ng b\u1ee9c, \u0111i\u1ec1u n\u00e0y ch\u1ec9 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c b\u1eb1ng c\u00e1ch thi\u1ebft l\u1eadp m\u1ed9t ti\u00eau chu\u1ea9n \u0111\u1ea1o \u0111\u1ee9c r\u00f5 r\u00e0ng cho chu\u1ed7i cung \u1ee9ng c\u1ee7a m\u00ecnh. C\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a c\u00f4ng ty t\u1eadp trung v\u00e0o s\u1ef1 h\u1ee3p t\u00e1c gi\u1eefa c\u00e1c \u0111\u1ed1i t\u00e1c trong chu\u1ed7i cung \u1ee9ng, h\u1ed7 tr\u1ee3 n\u00f4ng d\u00e2n tr\u1ed3ng ca cao v\u00e0 x\u00f3a b\u1ecf lao \u0111\u1ed9ng tr\u1ebb em. Khi l\u00e0m nh\u01b0 v\u1eady, Tony \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t m\u00f4 h\u00ecnh t\u00ecm ngu\u1ed3n cung \u1ee9ng m\u1edbi, trong \u0111\u00f3 t\u1ea5t c\u1ea3 c\u00e1c b\u00ean li\u00ean quan v\u00e0 n\u00f4ng d\u00e2n \u0111\u1ec1u chia s\u1ebb tr\u00e1ch nhi\u1ec7m. M\u1ed9t ph\u1ea7n th\u00e0nh c\u00f4ng c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t s\u00f4 c\u00f4 la n\u00e0y b\u1eaft ngu\u1ed3n t\u1eeb vi\u1ec7c giao ti\u1ebfp minh b\u1ea1ch v\u1ec1 nh\u1eefng th\u00e1ch th\u1ee9c v\u00e0 th\u00e0nh c\u00f4ng, x\u00e2y d\u1ef1ng s\u1ef1 ch\u00ednh tr\u1ef1c v\u00e0 l\u00f2ng tin v\u1edbi nh\u1eefng ng\u01b0\u1eddi \u1ee7ng h\u1ed9, \u0111\u1ed3ng th\u1eddi nh\u1ea5n m\u1ea1nh v\u1ecb th\u1ebf c\u1ee7a m\u00ecnh l\u00e0 m\u1ed9t doanh nghi\u1ec7p d\u1eabn \u0111\u1ea7u v\u1ec1 CSR. C\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t kh\u00e1c c\u00f3 th\u1ec3 sao ch\u00e9p th\u00e0nh c\u00f4ng t\u01b0\u01a1ng t\u1ef1 b\u1eb1ng c\u00e1ch c\u00e2n nh\u1eafc b\u1ea3y b\u01b0\u1edbc sau khi x\u00e2y d\u1ef1ng quy tr\u00ecnh t\u1eebng b\u01b0\u1edbc v\u1ec1 CSR:<\/p>\n

    \n
  1. \n
      \n
    1. \u0110\u00e1nh gi\u00e1 c\u00e1c ho\u1ea1t \u0111\u1ed9ng hi\u1ec7n t\u1ea1i<\/strong><\/li>\n
    2. \u0110\u1eb7t ra m\u1ee5c ti\u00eau r\u00f5 r\u00e0ng<\/strong><\/li>\n
    3. Thu h\u00fat c\u00e1c b\u00ean li\u00ean quan<\/strong><\/li>\n
    4. Ph\u00e1t tri\u1ec3n k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng<\/strong><\/li>\n
    5. Th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u1ec1n v\u1eefng<\/strong><\/li>\n
    6. Theo d\u00f5i v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t<\/strong><\/li>\n
    7. C\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c v\u00e0 b\u00e1o c\u00e1o
      \n<\/strong><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

      C\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t kh\u00f4ng c\u1ea7n ph\u1ea3i hy sinh l\u1ee3i nhu\u1eadn \u0111\u1ec3 th\u1ef1c hi\u1ec7n tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i, nh\u01b0ng c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ph\u1ea3i t\u1ea1o ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng n\u01a1i t\u1ea5t c\u1ea3 c\u00e1c b\u00ean li\u00ean quan \u0111\u1ec1u \u1ee7ng h\u1ed9 c\u00e1c s\u00e1ng ki\u1ebfn m\u1edbi v\u00e0 c\u1ea3m th\u1ea5y \u0111\u01b0\u1ee3c trao quy\u1ec1n, gi\u1ed1ng nh\u01b0 l\u1ef1c l\u01b0\u1ee3ng lao \u0111\u1ed9ng c\u1ee7a Tony.<\/p>\n

      \u0110\u00e1nh gi\u00e1 v\u00e0 sau \u0111\u00f3 gi\u1ea3i quy\u1ebft CSR<\/h2>\n

      R\u00f5 r\u00e0ng l\u00e0 c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ph\u1ea3i kh\u1ea9n tr\u01b0\u01a1ng \u0111\u01b0a c\u00e1c ho\u1ea1t \u0111\u1ed9ng ESG v\u00e0 CSR v\u00e0o m\u1ee5c ti\u00eau kinh doanh c\u1ee7a m\u00ecnh v\u00ec nhu c\u1ea7u thay \u0111\u1ed5i c\u1ee7a ch\u00ednh ph\u1ee7 v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u00ean to\u00e0n th\u1ebf gi\u1edbi d\u1ef1 ki\u1ebfn s\u1ebd ng\u00e0y c\u00e0ng t\u0103ng.<\/p>\n

      \u0110\u1ec3 l\u1eadp k\u1ebf ho\u1ea1ch m\u1ed9t c\u00e1ch ph\u00f9 h\u1ee3p, Ch\u1ec9 s\u1ed1 s\u1eb5n s\u00e0ng c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p b\u1ec1n v\u1eefng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng (COSIRI)<\/a> h\u1ed7 tr\u1ee3 c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t trong h\u00e0nh tr\u00ecnh CSR c\u1ee7a h\u1ecd b\u1eb1ng m\u1ed9t khu\u00f4n kh\u1ed5 m\u1ea1nh m\u1ebd. N\u00f3 cung c\u1ea5p m\u1ed9t b\u1ed9 c\u00f4ng c\u1ee5 v\u00e0 ti\u1ebft l\u1ed9 m\u1ed9t con \u0111\u01b0\u1eddng r\u00f5 r\u00e0ng v\u1ec1 c\u00e1ch t\u00edch h\u1ee3p t\u1ed1t nh\u1ea5t c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u1ec1n v\u1eefng v\u00e0o ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd, b\u1ea5t k\u1ec3 quy m\u00f4 hay ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u1ee7a h\u1ecd. V\u00ec COSIRI h\u1ed7 tr\u1ee3 trong vi\u1ec7c \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 tr\u01b0\u1edfng th\u00e0nh v\u1ec1 t\u00ednh b\u1ec1n v\u1eefng v\u00e0 th\u00fac \u0111\u1ea9y t\u00ednh minh b\u1ea1ch ESG, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb t\u1ed1t \u0111\u1ec3 h\u01b0\u1edbng t\u1edbi m\u1ed9t t\u01b0\u01a1ng lai b\u1ec1n v\u1eefng ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c ti\u00eau chu\u1ea9n to\u00e0n c\u1ea7u v\u00e0 k\u1ef3 v\u1ecdng c\u1ee7a c\u00e1c b\u00ean li\u00ean quan.<\/p>","protected":false},"excerpt":{"rendered":"

      Trong m\u1ed9t th\u1ebf gi\u1edbi ng\u00e0y c\u00e0ng c\u00f3 \u00fd th\u1ee9c, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t \u0111ang ch\u1ecbu \u00e1p l\u1ef1c \u0111\u00e1ng k\u1ec3 trong vi\u1ec7c \u01b0u ti\u00ean tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i c\u1ee7a doanh nghi\u1ec7p (CSR) trong ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd. Y\u00eau c\u1ea7u n\u00e0y \u0111\u00e3 t\u0103ng l\u00ean khi ch\u00ednh ph\u1ee7 v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ebfp t\u1ee5c g\u00e2y s\u1ee9c \u00e9p bu\u1ed9c c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t \u1edf c\u1ea3 hai b\u00ean ph\u1ea3i h\u00e0nh \u0111\u1ed9ng v\u00e0 k\u1ebft h\u1ee3p c\u00e1c ho\u1ea1t \u0111\u1ed9ng CSR v\u00e0 m\u00f4i tr\u01b0\u1eddng, x\u00e3 h\u1ed9i v\u00e0 qu\u1ea3n tr\u1ecb (ESG). Theo B\u00e1o c\u00e1o T\u00e1c \u0111\u1ed9ng to\u00e0n c\u1ea7u c\u1ee7a Li\u00ean h\u1ee3p qu\u1ed1c (Kinh doanh & Nh\u00e2n quy\u1ec1n [\u2026]<\/p>","protected":false},"author":3,"featured_media":35194,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[69,118,119,120,44],"class_list":["post-26128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thought-leadership","tag-esg","tag-ethical-manufacturer","tag-ghg","tag-greenhouse-gas","tag-spotlight"],"acf":{"topic":"sustainability"},"_links":{"self":[{"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/posts\/26128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/comments?post=26128"}],"version-history":[{"count":2,"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/posts\/26128\/revisions"}],"predecessor-version":[{"id":35463,"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/posts\/26128\/revisions\/35463"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/media\/35194"}],"wp:attachment":[{"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/media?parent=26128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/categories?post=26128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/incit.org\/vi\/wp-json\/wp\/v2\/tags?post=26128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}