Transformation
Coaches
Unlock New Professional Opportunities with OPERI
The Operational Excellence Readiness Index (OPERI) offers a unique opportunity for consultants, Certified SIRI Assessors and Certified COSIRI Assessors to expand their expertise while supporting Micro, Small and Medium Enterprises (MSMEs) and Small Businesses on their journey to operational excellence. As an OPERI Transformation Coach, you will be able to guide clients through the self-assessment process, helping them identify key areas for improvement. OPERI offers the opportunity to grow professionally while giving you the flexibility to design and deliver your services—online or in-person—aligned with your terms and client requirements.
Benefits
Enhance Your Value
Gain a new skill and add this to your personal or business portfolio offerings to increase the value you can add to new or pre-existing clients.
Increased Earning Potential
You can earn additional income through providing OPERI Transformation Coaching Support Sessions to clients.
Professional Development
Gain valuable experience and enhance your expertise in operational improvement, digitalisation, and sustainability.
Expand Your Network
Build relationships with MSMEs, Small Businesses and other industry professionals.
Contribute to Growth
Play a crucial role in helping MSMEs and Small Businesses improve their operations, increase their competitiveness, and achieve sustainable growth.
Revenue Sharing Opportunity
If you are a SIRI Training and Certification (TnC) center that is promoting OPERI, you can participate in a 50:50 revenue-sharing model with INCIT.
Transformation Journey


A
Acting as a point of support for Small Businesses to drive performance improvement changes, based on the OPERI Transformation Coach’s knowledge and experience

B
Bridging any gaps between current business aspirations and the “best-in-class”

do
Contextualising concepts and insights from the OPERI report findings to specific problems or issues Small Businesses face

D
Determining the selected Key Performance Indicators (KPIs) to visualise current performance

mi
Estimating cost and identifying activities, both short and medium term, for each prioritised problem statement

F
Following up, on an as-needed basis, on any challenges that require additional interventions
Aspiring OPERI Coach?

Automating Self-Assessment for Business Transformation
OPERI Transformation Coaches play a supporting role as MSME and Small Business clients input their own data into the OPERI self-assessment. The report and transformation roadmap that are generated from the OPERI self-assessment are generated through automation, based on the data inputs. The report will be provided to the client, not to the OPERI Transformation Coach.
OPERI Transformation Coach Available Online or In-Person
OPERI Transformation Coaches can provide their support online or in-person, at their discretion.
Recommendations for MSMEs Based on Industry & Rating
OPERI Transformation Coaches will be recommended to MSME and Small Business clients who are going through the OPERI self-assessment based on their industry cluster, country and expertise, facilitated via the Star Emblem rating system.
Pricing Flexibility for OPERI Transformation Coach Support Sessions
INCIT does not set the price for the OPERI Transformation Coaching Support Sessions, but recommends that it is based on an hourly rate, with the OPERI self-assessment taking 1 to 4 hours. The exact price is at the discretion of OPERI Transformation Coaches in discussion with clients.
Customised Services Based on Client Needs
Follow-up services after the OPERI self-assessment has been done are also at the discretion of OPERI Transformation Coaches in discussion with clients.
Ready to guide businesses through successful transformations? OPERI offers 2 pathways to certification, each designed to recognise your existing expertise and to get you up to speed quickly.
Successful completion of the 6-hour online OPERI training and the 1-hour multiple-choice test is a prerequisite for certification.
Fast Track for Certified SIRI Assessors (CSAs)
Experienced Certified SIRI Assessors (CSAs) with a minimum of 5 assessments completed within the past 2 years are eligible to become OPERI Transformation Coach.
What makes it so seamless? Because OPERI bands are mapped to SIRI bands! For example, achieving an OPERI Band 5 is equivalent to a SIRI Band 1, recognising your existing skillset and qualification.
Comprehensive Certification for Aspiring Coaches
For Aspiring Coaches, in order to excel in the role of an OPERI Transformation Coach, you'll need a solid foundation in 3 key areas, which will be evaluated at the discretion of the Training and Certification Centre that you have registered under:
-
Deep Domain Expertise: A strong understanding of how businesses operate is crucial. You should be familiar with the inner workings of companies across various industries.
-
Lean & Kaizen Fundamentals: Knowledge of Lean principles and Kaizen methodologies will enable you to help businesses streamline processes and improve efficiency.
-
Digital Transformation Acumen: In today’s world, digital transformation is essential. A grasp of basic digital tools and strategies will empower you to guide businesses into the future.
You will also need to go through a 1-hour practical case study exam in addition to the other prerequisites.
A Word of Caution for Aspiring Coaches
While we encourage your ambition, we also want to set you up for success. If you struggle with any of these key areas—Deep Domain Expertise, Lean & Kaizen Fundamentals, or Digital Transformation Acumen—we strongly recommend postponing coaching for now. To be truly effective, you need to lead with confidence and expertise. By first building a strong foundation, you’ll be better equipped to provide real value and make a lasting impact.
Fast Track for Certified SIRI Assessors (CSAs)

Comprehensive Guide for Aspiring Coaches

Register now and make a real difference today!